A
Absentee Owner
InvestingA property owner whose mailing address differs from the property address, indicating they do not live at the property. Absentee owners often include landlords, inherited property holders, or investors who may be more motivated to sell.
Read full definition →ARV (After Repair Value)
InvestingThe estimated market value of a property after all planned renovations and repairs are completed. ARV is the foundation of deal analysis for fix-and-flip investors and helps wholesalers estimate assignment fees.
Read full definition →B
Buy Box
Data & AnalyticsA set of criteria that defines your ideal investment property, including location, property type, price range, equity position, and seller motivation indicators. A refined buy box helps investors focus on properties most likely to result in profitable deals.
Read full definition →BuyBox IQ
TechnologyA proprietary scoring engine developed by 8020REI that continuously refines your buy box criteria using historical deals, live market data, and predictive analytics. BuyBox IQ is reviewed and updated every 90 days to ensure optimal targeting.
Read full definition →C
Cash Buyer
InvestingA real estate investor or buyer who purchases properties without mortgage financing. Cash buyers can close faster (often 7-14 days) and are the primary end buyers for wholesale deals.
Read full definition →Code Violation
Data & AnalyticsA municipal citation issued when a property fails to meet local building, safety, or maintenance codes. Properties with open code violations often indicate neglect or financial strain, making the owners potentially motivated sellers.
Read full definition →Cost Per Deal (CPD)
MarketingA key performance metric that measures the total marketing spend divided by the number of closed deals. Cost per deal is more meaningful than cost per lead because it accounts for lead quality and conversion rates.
Read full definition →D
Direct Mail Fatigue
MarketingThe phenomenon where response rates decline because recipients have received too many similar marketing pieces. Overcoming mail fatigue requires better targeting, timing, and personalization rather than increased volume.
Read full definition →Distressed Property
InvestingA property in poor physical condition or whose owner faces financial hardship. Distressed properties include those in pre-foreclosure, with code violations, significant deferred maintenance, or owners in bankruptcy.
Read full definition →Driving for Dollars
MarketingA lead generation strategy where investors physically drive through neighborhoods looking for distressed properties (overgrown lawns, boarded windows, code violations) that may indicate a motivated seller.
Read full definition →H
M
Market Exclusivity
Data & AnalyticsA data provider policy that limits the number of clients in each geographic market. Market exclusivity prevents multiple investors from targeting the same leads, protecting marketing ROI and reducing competition.
Read full definition →Motivated Seller
InvestingA property owner who has a compelling reason to sell quickly, often at below-market prices. Common motivations include financial distress, divorce, inheritance, relocation, or property maintenance issues. Identifying motivated sellers is key to successful real estate investing.
Read full definition →P
Pre-Foreclosure
InvestingThe period after a homeowner has received a notice of default from their lender but before the property goes to auction. Pre-foreclosure owners are often highly motivated to sell quickly to avoid foreclosure on their credit record.
Read full definition →Predictive Analytics
TechnologyThe use of data, statistical algorithms, and pattern recognition to identify the likelihood of future outcomes. In real estate investing, predictive analytics helps identify which property owners are most likely to sell, enabling more efficient marketing spend.
Read full definition →Probate Lead
InvestingA property that is part of a deceased person's estate going through the probate process. Heirs who inherit property they don't want to manage or can't afford to maintain are often motivated to sell.
Read full definition →S
Skip Trace
Data & AnalyticsThe process of locating property owners and obtaining their contact information (phone numbers, email addresses) when that information is not readily available in public records. Multi-source skip tracing provides better accuracy than single-source providers.
Read full definition →Stacked List
Data & AnalyticsA lead list created by layering multiple data points or motivation indicators on top of each other. For example, combining absentee owners + high equity + tax delinquency creates a "stacked" list of potentially motivated sellers.
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