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Platform comparison

DataSift scores every subscriber the same.
We score on the deals you closed.

DataSift reads like a horoscope: broadly true for a lot of investors, specific to none of them.

BuyBox IQ is a fingerprint. It retrains monthly on the deals you closed, in your market, at your margins.

  • 2 to 5
    Operators per market
  • $2.1B+
    Client revenue generated
  • 97.6%
    Client retention
Get deals scored on your buy box
1Your current setupStep 1 of 2

Monthly Marketing Spend *

“Our best lead channel is 8020REI. It has provided more deals than any other source. One month, we even cleared 7-figure revenue.”

Phil Green, IBUY SD
What a capped market buys

Every deal in your county, yours to work.

Two things make a list worth paying for: how much of the county it surfaces, and how few people have it. We are built on both, and you can see the difference in a single picture.

DataSift
No cap on your market
YouFour other operators, same county

Every operator who signs after you buys the same addresses. The seller takes whoever arrived on a good day, so the county’s deals scatter and one colour in five is yours.

8020REI
Capped at 2 to 5 operators
Youand only you

More of the county surfaced, because Hidden Gems and full market access reach the records a thin filter drops. And the cap means the ones you work are not on four other mail plans.

The average wholesaler pays close to $7,000 to close a deal on shared data. Our clients run 20 to 30% under that.

That sits on $2.1B+ in client revenue generated, 97.6% retention and 500+ operators served since 2017. Tell us your counties and see your buy box scored against your county.

Quick verdict

Seller scoring should not be the upsell.

The off-market Investor Score was the product. After the acquisition it sits behind their top tier, with one county included.

BuyBox IQ is in every plan we sell. It trains on the deals you closed and arrives monthly, in capped territory.

or skip it and see your buy box scored against your county.

8020REIDataSift
Market exclusivity, 2 to 5 operator cap
Scoring trained on your closed deals
Curated lists delivered monthly
Event-triggered direct mail
Dedicated success manager
The Advantages You Can't Ignore

What the merger cost them, and what it means for you.

01  // AI Scoring Access

Seller scoring in every
plan we sell.

Their off-market AI Investor Score sits behind the top tier, with a single county included. BuyBox IQ is in every plan we sell, trains on the deals you actually closed, and surfaces the Hidden Gems a general model misses.

Included, not paywalled
DataSift
Entry tiers
Mid tiers
Top tier
Off-market seller scoring sits on the top tier, with one county included.
8020REI
Every plan
Every plan
Every plan
BuyBox IQ is in every plan, trained on the deals you closed.
02  // Territory Exclusivity

Your market.
Strictly limited seats.

Nothing in DataSift plans limits how many investors in one market subscribe and receive the same scored list. Five of you working the same ranking mail the same top sellers. We cap every market at 2 to 5 operators, scaled by size.

Protected, not public
DataSift
Five offers, one seller
Whoever caught them on the right day wins it.
8020REI
Your offer, on its own
The addresses you work are not on four other mail plans.
03  // Rapid Response

First to the seller.
Before anyone else can be.

Their sequences automate follow-up after you pull the list, build the campaign and hit launch. Rapid Response does not wait for a campaign: a qualifying distress event hits public records and one branded letter goes out. You set criteria and budget once.

Automated first-mover advantage
Distress event filed
Foreclosure, lien, probate, etc.
8020REI detects it
Matched to your criteria automatically
Branded letter triggered
Personalized mail, no manual steps
You're first in the mailbox
Before anyone else even pulls a list
Set your criteria once. The system handles the rest.
04  // Predictive Intelligence

Predict who will sell
before they know it.

The AI Investor Score applies one general model to every subscriber, so every investor in your market sees the same ranking. That is a horoscope. BuyBox IQ is a fingerprint: it trains on the deals you closed, in your counties, inside your buy box.

Client-specific intelligence, not generic scoring

1443 Old Mill Road

Single family · 1,860 sq ft

91

Deal score

Ownership

Held 14 years, owner occupied

Equity

Roughly 68% equity position

Distress

Two liens filed in 18 months

Life event

Probate filing on record

Market

Three comparable sales nearby

The house next door, same street, same year built, scores 34. That is the difference between a list and a shortlist.

05  // Dedicated Support

A success manager
in your corner.

No tier on DataSift includes a strategist watching your market and your numbers between deliveries. Every client gets a Customer Success Manager who knows your market and your pipeline, runs monthly strategy, and picks up the phone between deliveries.

White-glove, not self-serve
Your Dedicated CSM
Strategy • Optimization • Direct Line
Onboarding
Campaign Reviews
Market Strategy
Dedicated CSM
DataSift: Self-serve only
Head-to-Head

Feature Comparison

Seller AI Scoring

DataSift. Top tier only, 1 county included

8020REI. BuyBox IQ, included in every plan

Territory Exclusivity

DataSift. Not offered

8020REI. Yes, 2 to 5 per market (scaled by size)

Automated Outreach

DataSift. Self-built drip sequences

8020REI. Rapid Response: triggered by distress events

Lead Delivery

DataSift. Self-serve platform, build your own

8020REI. Curated monthly lists, ready to use

Account Management

DataSift. No dedicated manager on published plans

8020REI. Dedicated CSM

CRM & Pipeline Tools

DataSift. Built-in Siftline CRM boards

8020REI. Integrates with your existing CRM

Client Retention

DataSift. Not disclosed

8020REI. 97.6%

Model Training

DataSift. One generic model sold across your market

8020REI. BuyBox IQ trained on your closed deals

Best for

Anybody spending $15,000+/month on direct mail

DataSift: investors fine sharing their market

A fingerprint, not a horoscope.

Tell us the deals you actually want. We will score your county against them and show you the slice that matches, before you spend anything on mail.

Which platform is right for you?

Choose 8020REI when...

  • You close 50+ deals/year and need precision targeting
  • You want seller scoring in the plan you are already on
  • You need market exclusivity to avoid competition
  • You want curated monthly lists, not a self-serve platform
  • You want automated outreach that triggers the moment a deal surfaces
Get deals scored on your buy box

Choose DataSift when...

  • You want a self-serve CRM with built-in campaign tools and pipeline boards
  • You are comfortable with off-market seller scoring sitting on their top tier, or going without it
  • You have a team that handles targeting, outreach timing, and campaign execution independently
  • Territory exclusivity isn't a priority at your current deal volume
  • You're rebuilding workflows after the DataFlik-REISift merger and want to stay on the same platform after the merger

What Our Clients Say

Why 50+ deals/year investors choose 8020REI

Phil Green
Phil Green
Owner, IBUY SD
600+ deals/year

Our best lead channel is 8020REI, it has provided more deals than any other source. One month, we even cleared 7-figure revenue! Highly recommend it!

Joseph Back
Joseph Back
Owner, Rapid Fire Home Buyers
500+ deals/year

They score every single parcel for us and so, there's a lot more transparency and control over our own data and marketing.

Gary Harper
Gary Harper
Owner, Sharper Business Solutions
1000+ coached Investors

What makes 8020REI different is they understand the investor mindset. They know what we need because they are investors themselves. The data quality and the strategy behind it has helped me coach over a thousand investors to better results.

Andrei Stegeman
Andrei Stegeman
Principal, Cava Companies
300+ deals/year

8020REI's data service and marketing strategies have helped us reduce time prepping and strategizing on data utilization and allow our agents to spend more time prospecting and calling.

Stinson Bland
Stinson Bland
Owner, Waco First Home Buyers
300+ deals/year

They were the very first people that were talking about stacking data and marketing based on indicators. We rely solely on 8020REI data to decide who we will market to, how aggressively, and when. If you are looking to scale and minimize marketing costs reach out to them.

Benmont Locker
Benmont Locker
Owner, Integrity First Home Buyers
200+ deals/year

The team at 8020REI has always done a phenomenal job. They're not a spray and pray style vendor that just gives you a bunch of data and hopes for the best. Their team takes time to understand the strategies.

Brian Snider
Brian Snider
Owner, Simple Wholesaling
200+ deals/year

I appreciate them because they are super transparent, super honest, and super helpful. His team resolves something pretty quickly and they give you marketing insights too.

Ben Wagner
Ben Wagner
Owner, Leave the Key Homebuyers
200+ deals/year

And the real thing that's changed our business is being able to have transparency into all the data that we're using. With 8020 there's complete data transparency.

Obi Dorsey
Obi Dorsey
Owner, Freedom Home Buyers
200+ deals/year

Over the last 2 years they have helped me get some of my very best deals. I have been in this for almost 10 years and they got the most complete understanding of data analytics in the space.

BJ Gremillion
BJ Gremillion
Owner, BC Team
200+ deals/year

Jesus and his team have been amazing to work with. The communication has been top-notch. They've been very responsive on any questions that we've ever had. One of the things I like about Jesus is that he's also in the industry that I'm in. So he understands our needs, what we're looking for, and how to be successful at a high level.

Kyle Doney
Kyle Doney
President, LVN Real Estate
200+ deals/year

8020REI is a great platform ... that is data driven with list stacking features, calling integration, its own crm, campaign sequencing and more. Highly recommended!

Dustin Monger
Dustin Monger
Owner, The Noble Home
100+ deals/year

The level of support we get from 8020REI is incredible. Our CSM meets with us monthly to review what's working and adjust our buy box. The data is clean, formatted, and ready to use, and we just hand it to our marketing team and execute.

Adam Devine
Adam Devine
Owner, PurchRock
100+ deals/year

Signing up with 8020 has been an absolute game changer. We have been able to increase our lead flow dramatically.

Brandyn Schwalm
Brandyn Schwalm
Owner, The Local House Buyers
100+ deals/year

One of the most important parts of our business.

Lori Guse
Lori Guse
Owner, Property Spot
100+ deals/year

And just the data that we receive from them, not only the data but the other tools that they provide, the portal, the distress points, the messages that we can use, targeted messages, they provide training and just go above and beyond anybody that we've ever worked with in the industry! So I would highly recommend 8020 to anyone who's looking for a vendor to get new leads, lists, or whatever it is that you're looking for to grow your business, this is the company for you.

Travis Hendry
Travis Hendry
Owner, Skyway Home Buyers
100+ deals/year

8020REI has completely changed our business. Our inbound leads skyrocketed as soon as we started working with 8020REI and haven't slowed down. Their team is amazing, professional, and very easy to work with. Our Customer Success Manager, Andrea, is absolutely awesome. We couldn't be happier with our experience with 8020REI!

Roberto Martinez
Roberto Martinez
Owner, SDF Capital
100+ deals/year

Before 8020REI, we were wasting money on leads that didn't match our buy box. Now every list we get is tailored to exactly what we're looking for. The ROI improvement has been significant.

Sean Grabow
Sean Grabow
Owner, Central City Solutions
100+ deals/year

The market exclusivity is a game changer. Knowing that we're not competing with dozens of other investors using the same data gives us a real edge. Our response rates have improved dramatically.

Rodrigo Afanador
Rodrigo Afanador
Owner, Asheville Cash Buyers
100+ deals/year

8020REI helped us simplify our entire marketing process. Better data, better timing, and better results. It's become a core part of how we generate deals.

Nic Morales
Nic Morales
Manager, Smart Sell Properties
100+ deals/year

If you constantly follow the process 8020REI gives and don't make a single change you will make money!

Joe Carcone
Joe Carcone
Owner, 4Brothers
100+ deals/year

Excellent ... service. Best I've found. Very responsive owner and team to suggestions. Highly recommend.

Yoander Villela
Yoander Villela
Owner, SA Property Solutions
100+ deals/year

Accountability is huge for us and with 8020REI, we can see what each of the users is up to. No more slacking around. Equipped with real time KPI's, my reps are now able to perform to their true potential.

1 of many

Frequently Asked Questions

What happened to DataFlik? Is DataSift the same company?
DataFlik's acquisition by REISift closed July 1, 2025, with the DataSift (datasift.ai) rebrand announced after. The dataflik.com domain now redirects to datasift.ai. DataSift combines DataFlik's property data with REISift's CRM and campaign tools under a single brand. The core off-market AI Investor Score from DataFlik still exists, but it is now available only on their top tier, with one county included.
Why is DataSift's seller AI scoring only on their top plan?
After the REISift acquisition, DataSift restructured into four tiers. Their off-market Investor AI Score is only available on the top one, and that tier includes one county of off-market scoring. The AI add-ons they sell separately score on-market listings rather than off-market sellers. 8020REI includes BuyBox IQ seller scoring in every plan.
How does 8020REI's BuyBox IQ compare to DataSift's AI Investor Score?
DataSift's AI Investor Score applies the same generic model to every subscriber. Every investor in your market sees the same ranked list. 8020REI's BuyBox IQ trains on your specific closed deals, learning the property types, neighborhoods, price points, and distress patterns that match your buying behavior. It surfaces Hidden Gems that generic algorithms miss entirely. And it is included in every plan.
Does DataSift offer territory exclusivity like 8020REI?
No. DataSift does not offer territory exclusivity, and nothing in their published plans limits how many investors in the same market can subscribe and receive the same AI-scored lists. 8020REI limits clients per county so your leads stay yours. No overlap, no bidding wars, no racing other subscribers to the same sellers.
Is DataSift better for investors who want a CRM and outreach in one platform?
DataSift has real CRM features (Siftline boards, drip campaigns, offer tracking) from the REISift merger, and their sequences automate follow-up once a campaign is built and launched. The difference is what starts the outreach: with DataSift, you pull the list, build the campaign, and launch it. 8020REI's Rapid Response triggers direct mail the moment a qualifying distress event hits public records, with no campaign to build. You set criteria once and the system runs on autopilot. For investors doing 50+ deals/year, event-triggered action beats campaign management.

See if your market is still open.

We cap clients at 2 to 5 per market, scaled by market size. Stop paying for generic scores that every other investor in your county also gets. See what intelligence built around your deals looks like.

  • See AI-scored motivated seller data for your market
  • Confirm county availability and exclusivity
  • Get a custom outbound strategy recommendation
  • No commitment.

Most clients see 5-8x ROI · 97.6% client retention

Get deals scored on your buy box